Hello!
I’m Shagufta Ahmed, an Industrial Design graduate from New Zealand, and welcome to my corner of the internet.
Most of my work lives in that sweet spot where creativity meets comfort. I’m fascinated by textures, playful forms, and turning everyday moments into interaction-worthy experiences. I enjoy working with ideas that transcend practicality, examining both the emotional and functional aspects of design.
I’m always experimenting with shapes, textures, and materials, seeing what’s fun, what feels surprising, and what makes people smile. Simple ideas often turn into little moments of curiosity, and that’s exactly the kind of energy I aim to bring to everything I design.
So if you’re here for thoughtful design with a side of fun, we’re on the same wavelength!
